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Video Marketing

Using Video in Your Social Media Content

Ready to take your social media engagement up a notch? Leverage video content. When strategically utilized, videos can drive several critical digital marketing factors, including: Click through rates Lead generation Sales Online shares Video also increases brand exposure and can easily captivate mobile audiences using social media on a smart device, making it a must-have…

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How to Make Content Go Viral

Viral content is a rare beast in the internet marketing world. In reality, most content that is published online is either ignored or receives only a few likes or shares. That doesn’t mean it’s impossible to create viral content; it just means you have to put the work in if you want your content to…

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How to Create Video Content That Converts

Businesses publish an average of 18 videos a month. That gives them 18 times each month to push people through the purchase funnel. Unfortunately, though, most business owners and marketers are clueless when it comes to creating videos that covert. Follow some tips to boost conversions so you can begin to enjoy all the benefits…

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